Here is a list of every source used during the October 21st episode of Xbox Era Headlines.

- NINJA GAIDEN 4 is real gud
- Xbox flew helicopters in Miami to market Ninja Gaiden 4
- Sarah Bond talked about the Xbox Ally and future Xbox hardware – “Asus set the Xbox Ally price because this is their hardware.”
- Blockbuster games are “not really sustainable”, says former God of War exec, adding games should be “fun first” | Eurogamer.net
- The Outer Worlds 2 and Keeper have dynamic backgrounds available
- Football Manager and FIFA sign multi-year partnership
- BALL x PIT has sold 300,000 copies
- Marvel Rivals has a Zombies PVE mode coming
- SILENT HILL boss talks about why they announced three games at once
- Simu Liu is still trying to get a Sleeping Dogs movie made
Our lead topic was NG4, but our main topic was Sarah Bond’s interview with Variety about Xbox hardware:
“We looked at, how do we create multiple options for people? And it really was Asus, because this is their hardware,” Bond said Thursday during a launch event for the Ally devices. “That is all of their insight into the market, into the feature set, into what people want, to determine the ultimate prices of the devices.”
She goes on to point out, how despite the hefty price tag that,
“the reaction was overwhelming demand for the device.” “We sold out on the Xbox Store. We sold really quickly at a number of other places around the world,” Bond said. “I feel really good about the value that we’re giving gamers for the price, based off the reception to the hardware. A real confirmation of something that we know and have been working towards for a really long time, which is gaming should act like all entertainment: it should be something you can have with you anywhere. You should be able to play any game you want with anyone you want on any device.”
After a back and forth about how the collaboration with ASUS came to be, the subject of next-generation Xbox hardware came up. Once again, Xbox has commited to creating new hardware:
“We are 100% looking at making things in the future,” Bond said. “We have our next-gen hardware in development. We’ve been looking at prototyping, designing. We have a partnership we’ve announced with AMD around it, so that is coming. What we saw here was an opportunity to innovate in a new way and to bring gamers another choice, in addition to our next-gen hardware. We are always listening to what players and creators want. When there is demand for innovation, we’re going to build it.”



