
This week, Samsung Electronics announced that it had partnered with Electronic Arts and Xbox to bring ‘EA SPORTS FC 25’ to their Samsung Gaming Hub software across their select supported television and monitor models. Players who have not subscribed to Xbox Game Pass before can redeem two months of free Game Pass Ultimate through the Samsung Promotions app to get started playing the Game Pass catalogue of games without a console—just grab your favourite controller (Xbox, DualShock), connect it to your device, and viola. Welcome to Xbox Cloud magic.

“We are delighted to bring EA SPORTS FC 25 to Samsung TVs and monitors through cloud gaming on Samsung Gaming Hub,” said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “As the world’s leading TV manufacturer, one of our goals is to immerse soccer fans around the world feel the thrill and enjoy the exciting game of soccer, whether they are playing the game or watching a match live on a Samsung TV.”
Per the rest of the press release:
In a first for the TV industry, the electronics maker has partnered with Microsoft to integrate Xbox Cloud Gaming (Beta) and now supports a wide range of streamed games from partners including NVIDIA GeForce NOW, and Amazon Luna.
EA SPORTS FC™ 25 gives players more ways to win for the club, by teaming up with friends across their favourite modes with 5v5 Rush and managing their clubs to victory as FC IQ delivers more tactical control than ever before. Fans will also continue to experience unrivalled authenticity with the most true-to-life experience of football’s biggest competitions, clubs and stars, with FC 25 featuring over 19,000+ athletes across 700+ teams in more than 120 stadiums and 30+ leagues from around the world.
Samsung Gaming Hub, first introduced in 2022, has redefined home entertainment by giving players access to thousands of games directly on Samsung TVs and monitors. This includes the 2025 TV series, spanning Samsung Neo QLED 8K, Neo QLED 4K, OLED, QLED, The Frame and The Frame Pro, which are powered by Samsung Vision AI for AI enhanced picture and sound, along with new personalized features that bring you closer to all the shows, movies and games you love.
For more information on Samsung Gaming Hub, please visit www.samsung.com. And of course, EA SPORTS FC 25 is available on devices other than Samsung units as well—but it’s gotten much easier to just get started, playing games on your TV.



